Carlos Sousa, professor of marketing and business stategy at HiMolde, is this years winner of the Hans B. Thorelli Award, Sousa shares the honour with Frank Bradley, who co-authored the award winning article «Cultural Distance and Psychic Distance: Two peas in a pod?» published in Journal of International Marketing in 2006. In the article, Sousa … Fortsett å lese Carlos Sousa wins prestigious award for marketing research →